Patronage at the Drac Occitanie
The patronage mission of the DRAC accompanies project leaders in the preparation of research files for private funds.
What is the sponsorship?
Patronage is a very strong cultural and economic issue. It represents a national contribution of nearly 3.5 billion euros per year paid in the form of donations by companies to associations and local authorities and nearly 5 billion for individuals. Cultural patronage amounts to around 500 million euros per year.
After several incentive laws (the 1st law on patronage in 1987, the 1990 law on foundations, the 2002 law on museums), patronage is now based on the law of 1 August 2003, known as the AILLAGON Law, which promoted the growth of patronage in France by doubling tax advantages and relaxing procedures. The implementation of this law was accompanied by tools and the handling of the file by professionals within the State and representatives of civil society (ICC, accountants, notaries and lawyers), signatories of agreements with the Ministry of Culture renewed for 5 years in November 2015.
Patronage is based on a series of laws and regulations. With the law of 1 August 2003 on patronage, associations and foundations, the State has affirmed its desire to promote the practice of patronage, through a tax incentive.
The principle is simple: any individual or company can make a donation to an association, a cultural foundation - of general interest - or a public collectivity. The amount of this donation - for a company - is capped at 0.5% of its turnover. The advantage for her is based on tax relief, since 60% of the donation amount is deductible from the tax amount. Counterparties must not exceed 25% of the donation amount. For an individual, the tax reduction is equal to 66% of the amounts paid, withheld within the limit of 20% of taxable income. Counterparties are limited to 65 euros.
The patronage can takedre different formare
It may consist of a cash contribution, a contribution in kind or be a patronage of competence (provision of know-how).
Because culture is an essential asset for the attractiveness of a territory, cultural patronage is a privileged field for companies. As a creator of social ties and solidarity, cultural patronage is a source of development for companies that engage in it by giving them additional assets to succeed in their establishments and mobilize their employees.
The sponsorship approach assumes that the project leader associates the company with his project, establishes a partnership relationship with it and meets its expectations in particular by enhancing its image. The search for sponsors is an important issue for cultural structures.
Patronageégion Occitania
The patronage mission of the DRAC accompanies project leaders in the preparation of research files for private funds. It helps them to acquire an effective strategy of approach of the company by developing for example the patronage of competence or in kind. She is involved in many cultural masters (IEP Grenoble, UM1, UM3) and supports the approach of the Local Support Scheme (DLA). It multiplies initiatives to create collection structures for the benefit of culture in connection with the network of treaty signatories (CCI, accountants, notaries and lawyers).
The sponsorship mission initiated in 2007, accompanies project leaders in the development of research files for private funds. It helps them to acquire an effective strategy of approach of the company or the individual by developing for example the patronage of competence or in kind. It intervenes within the cultural masters and supports the approach of the Local Support Scheme (DLA). It multiplies initiatives to create structures of fundraising for the benefit of culture and territories in connection with the network of signatories of conventions that are the Chambers of Commerce and Industry, the Regional Councils of Accountants and Notaries and the Law Societies (lawyers).
The flagship shares local authorities accompanied by the DRAC
- 2008: Foundation of the Musée Fabre
- 2010/2015 - Foundation Patrons catalonia (union of 35 companies, five-year budget of 237,500 euros supports 10 projects per year all sectors of culture in the department of Pyrénées-Orientales)
- 2011 - Endowment fund of the Chartreuse de Villeneuve-lès-Avignon (augmented reality project) 10,000 euros
- 2012 - Endowment fund for "cultures et patrimoines" accountants (partial help of the lighting of the cathedral of Maguelone (10,000 euros, acquisition of a violin, a painting of banks of the Canal du Midi...
- 2012 - Oudéis “Digital Culture Pathway”, a multidisciplinary project for digital, electronic and media arts in Lozère supported by the endowment fund In'pact (national)
- 2012 - Spring of the stones of Sommières fonds of endowment supported by the city of Sommières
- 2013/2015: Endowment fund Patrons Montpellier Mediterranean on the basis of “1 project, 1 territory” towards the 6 territories of the CCI constituency (Ganges, Lunel, Lodève, Montpellier, Pic St Loup, Vallée de l’Hérault).
- The Blue bubble and the cellar of possibilities
- The national scene of Sète
- The Narbonne National Scene (Business Club being formed)
The partnerss de la Drac
Since the merger of the two former Languedoc-Roussillon/Midi-Pyrénées regions, the sponsors in the Occitanie region have been:
- 1 Chamber of Commerce and Regional Industry CCIR
- 1 chamber of commerce and industry by department
- 1 interdepartmental room of the notaries Ariège, Haute Garonne, Tarn and Tarn et Garonne
- 1 Regional Council of Notaries of the Court of Appeal of Montpellier
- 1 Regional Council of Notaries of the Court of Appeal of Nîmes
- 1 interdepartmental chamber of notaries of Gers, Lot and Lot-et-Garonne
- 1 interdepartmental chamber of notaries of the Hautes-Pyrénées, Landes and Pyrénées-Atlantiques (only for the Hautes-Pyrénées)
- 1 regional council of the Order of Chartered Accountants - Montpellier Region
- 1 regional council of the order of accountants - Toulouse Region
- 1 Bar by department
To read also
The evolution of the law patronage
Contact
Véronique Cottenceau
In charge of communication and sponsorship
Tel. 04 67 02 35 21
veronique.cottenceau[@]culture.gouv.fr
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