François Bédard (Panel 1)
François Bédard holds a PhD in Management Sciences from the Université Paris I Panthéon-Sorbonne. He has over 40 years of experience in the tourism industry. In 1985 and 1986, he was part of the management team of the Palais de la Civilisation in Montreal, a place dedicated to hosting major cultural exhibitions. From 1989 to 1992, he was Deputy Director of Programming for the 350e anniversary of the founding of Montreal; it was on the occasion of this great event that it was decided to make culture a central point of the tourism positioning of the Quebec metropolis. Since 1993, he has been a professor in the Department of Urban and Tourism Studies at the École des sciences de la gestion, Université du Québec à Montréal (UQAM), and has directed the International Tourism Training and Research Centre. In this capacity, provided liaison between UQAM and the World Tourism Organization (UNWTO), a specialized agency of the United Nations. Since February 2007, he has been Director of the Centre of Excellence for Destinations, created at the initiative of UQAM professors, with the support of the World Tourism Organization, the National Geographic Society and Tourisme Montréal.
Catherine Bertram (Panel 4)
Since February 1, 2013, Catherine Bertram has headed the Mission Bassin Minier Nord-Pas de Calais, an engineering structure created in 2000 to implement an interdepartmental program of economic, environmental, urban and social conversion of the Bassin minier "living evolving cultural landscapes".
Florence Beyaert (Panel 1)
Florence Beyaert joined PARISCityVISION in May 2017, as Sales and Marketing Director, after 13 years of expertise in tourism at Europcar (2013-2017) and Disneyland Paris (2005-2012). She was appointed Chairman of the Management Board in May 2018 and is also responsible for the group’s digital transformation and the implementation of the development plan in France and on the Seine.
Jean Blaise (Panel 1)
In 1982, Jean Blaise created the Maison de la Culture de Nantes and two years later, the CRDC (Research Centre for Cultural Development), which became the national stage of Nantes. He actively participates in the cultural development of the city, notably by creating the festival Les Allumées then the festival End of the Century, which host many artists from major cities of the world (Barcelona, Saint Petersburg, Buenos Aires, Naples, Cairo, Johannesburg, New York, etc.). He also initiated major events in France and abroad (Nuit Blanche parisienne, 2002 and 2005; Festival de Hué au Vietnam, 2000 and 2002). Finally, on 1 January 2011, he created The Trip to Nantes, a public company responsible for promoting the Nantes destination.
Emmanuel Bobin (Panel 2)
With a triple curriculum, business management, tourism and wine, Emmanuel Bobin is at the genesis of the creation of the start-up accelerator Open Tourisme Lab, after 13 years in sales & marketing management positions, then 10 years of expertise in territorial innovation and economic development policies. Since 2017, he has led the Open Tourism Lab with the aim of stimulating innovation in the eco-systems of Tourism and Culture.
Caroline Couret (Lecture 1)
An expert in creative tourism, she created and runs the Creative Tourism Network® and the Barcelona Creative Tourism platform. Caroline develops creative tourism projects for all types of destinations around the world where she also works at international conferences. She teaches this discipline in universities and business schools in different countries and publishes articles in several languages. She regularly collaborates with the European Union as an external consultant as well as with the World Tourism Organization.
Norbert Crozier (Workshop 1)
After a DESS Tourisme and training at HEC Paris, Norbert Crozier became an expert in tourism engineering and territorial strategy. At the end of 2010 he took the reins of the Louvre-Lens Tourism Mission in Pas-de-Calais Tourisme. At the genesis of the creation of the international brand ALL (Autour du Louvre-Lens), he works on the international destination and narrative of this former industrial territory.
Bernard Faivre d'Arcier (Panel 1)
Bernard Faivre d'Arcier directed the Festival d'Avignon for more than fifteen years. He was cultural advisor to Jack Lang to Laurent Fabius Prime Minister, Director of Theatre and Entertainment at the Ministry of Culture. A consultant to numerous local authorities, festivals and cultural institutions both in France and abroad, he is president of the Biennale de Lyon. Its mission now, in partnership with Urban France, is to launch the French Capitals of Culture, which will highlight artistic innovation and the cultural attractiveness of a city every three years.
François-Xavier Goemaere (Workshop 3)
After a double degree in urban planning and management, François-Xavier worked for 15 years as a consultant in the cultural and tourism industries. This experience led him to undertake more than a hundred missions in France and Europe. In 2015, he dedicated himself to the development of Sky Boy, an exclusive technology, the Overlap Reality, which optimizes the effects of augmented reality; an original tool put to the services of brands and territories.
Yann Grienenberger (Panel 4)
Yann Grienenberger was born in Strasbourg in 1972. His parents moved to the Pays de Bitche in the heart of the Vosges du Nord massif in 1979, when he was 7 years old… and he has never since left those lands where he now lives. After studies in commerce, coupled with a strong mobilization as a volunteer then professional in the local associative and cultural world, he was appointed Director of the Meisenthal CIAV in 2001, where he advocated for a dialectic between maintaining the culture of a territory and its openness to the world. Yann Grienenberger is the recipient of the 15th prize of the Bettencourt Foundation for Hand Intelligence, for his contribution to the safeguarding and transmission of French crafts.The Centre International d'Art Verrier (CIAV), created in 1992 on the site of the Meisenthal Glassware (1704 – 1969), initiates crosses between traditional glass techniques and contemporary creative expressions. Thus, in different collaborative contexts, glassmakers and creators are bringing traditional know-how back into the culture to bring it back into our era.
Didier Herbillon (panel 3)
Mayor of Sedan since 2008, Didier Herbillon is vice-president of the association Sites et Cités Remarquables where he chaired the working group dedicated to the PNRQAD (National program of requalification of degraded old districts) – particularly interested in the problem of old centres in medium-sized towns, he contributed to the Dauge report on the implementation of a National Plan for new protected areas. Sedan, a medium-sized city with a rich history and heritage, has been protected since 1992 by a PSMV (Protection and Enhancement Plan) that has just been revised to meet the objectives of revitalizing its old centre. Sedan’s new urban project focuses both on the rehabilitation of its historic heart to reintroduce social diversity and commercial attractiveness as well as on the requalification of all public spaces around a Chateau-Meuse with high heritage and tourist quality.
Franck Jaclin (panel 3)
In 2000, Franck Jaclin decided to restore the Château de Kergroadez (located in Finistère at the Pointe de la Bretagne) to carry out a collective project: creation of associations, creation of original animations, etc. In 2012, in order to perpetuate this collective project it is decided to build a tourist device around the Castle and Gardens of Kergroadez and gradually The Road of the Penguins » takes shape.
Marie-Christine Labourdette (panel 3)
Marie-Christine Labourdette, Administrator General of the Ministry of Culture, began her career at the Direction des affaires culturelles de la Ville de Paris and then at the Ministry of Culture. She was Secretary General of the Academy of France in Rome at the Villa Medicis from 1997 to 2003, then Regional Director of Cultural Affairs of Burgundy from 2003 to 2007 before joining in 2007 the office of Christine Albanel, Minister of Culture and Communication, as an advisor on heritage, architecture and museums. Appointed in June 2008 Director of the Museums of France, then Director in charge of museums in the new Directorate General for Heritage in 2010, she was in charge of the national public policy in favour of museums in France for ten years, with the follow-up of the Louvre Abu Dhabi project, the creation of the Mucem in Marseille and the design and implementation of the museum plan in the regions. She has been President of the Cité de l'architecture & du patrimoine since February 28, 2018.
Pascale Luciani-Boyer (Workshop 3)
A biologist by training and graduate of a Grande Ecole de Commerce in addition to Sciences Po Paris, after a career as an executive in publishing, she developed her activity in innovation and the public sector very early on. A pioneer in territorial digital topics and author of reference books on these issues, she was also a member of the National Digital Council (CNNum) between 2013 and 2017. She is now the president of Hackathon Memory, a national platform for sharing collective memory data to enrich French private heritage and feed new destinations.
Martin Malvy (panel 3)
Martin Malvy, former minister and former president of the Midi-Pyrénées region, is president of Sites & Cités remarquable de France. This association, created in 2000, has 240 French cities and territories, or 1600 municipalities, with 12.5 million inhabitants. These territories adhere under their «Remarkable Heritage Sites» (former protected areas, ZPPAUP, AVAP) or their label City or Country of Art and History. In February 2016, Laurent Fabius entrusted Martin Malvy with a mission on the theme Heritage and tourism economy. The report 54 suggestions to improve tourism in France from our Heritage » presented to the Minister of Foreign Affairs and International Development in March 2017 highlights the need to bring together the various networks of labelled territories for better promotion at the national, European and international levels.
Laurent Mazurier (Panel 2)
Geographer by training (University of Lille I), he worked from 1998 to 2010 in various design offices specializing in heritage, culture and tourism, then as an independent consultant, housed in a cooperative of activities and employment of which he was a partner until 2017. Author of books on cultural policies in rural areas, he also teaches at the University of Rennes II. He is now the director of the association Petites Cités de Caractère® de France.
Cecile Pierre (Conference 2)
Graduate of the Institut d'Etude Politique de Paris (IEP – Section Communication) & of the École des Hautes Études en Sciences Sociales (DEA Économie), Cécile Pierre has been a specialist in the Corporate Visit sector for 25 years and has been Chief Executive Officer of Enterprise & Discovery since 2012. Enterprise & Discovery is the national association of the business visit, whose mission is the development of the business visit in France and the know-how tourism.
Laure Pressac (Workshop 3)
After studying at Sciences Po, ESSEC and Dauphine University in cultural management, and a 10-year career in management consulting, particularly in the public sector, Laure has been leading the strategy’s mission since February 2014, the foresight and digital of the National Monuments Centre, to accompany the establishment’s digital transformation.
The Centre of National Monuments, which maintains and opens to the visit a hundred monuments, from the Arc à de Triomphe to the abbey of Mont Saint Michel, via the site of Carnac or the castle of Bussy Rabutin, implements an innovative digital policy. Whether around augmented reality, artificial intelligence, or 3D digitization, the CMN offers innovative devices to its audiences. In June 2017, it launched the first promotion of the Heritage Incubator, which offers start-ups specific support and the opportunity to experiment in its network of monuments.
Pierre Sabouraud (Panel 4)
In April 2017, Pierre Sabouraud arrived in Saint-Nazaire to head the new entity «Saint-Nazaire Agglomération Tourisme» in charge of a triple mission on behalf of the City and the agglomeration of Saint-Nazaire: the mission of Tourist Office, site operations and corporate visits, management of heritage collections. For 25 years, his professional career has led him to create bridges between the cultural, heritage, environmental and industrial assets of the destinations, in favour of their development and their influence: Touraine - Val de Loire, Oise - Picardie, Saint-Nazaire and Brière.
In Saint-Nazaire, the ancestral know-how of shipbuilding is the subject of permanent innovations to become a flagship of French industry. It is fully part of the identity of the territory. It is an element of pride shared with the public through the proposed visits, the cultural and tourist facilities «Ecomusée - Musée de France» and «Escal'Atlantic», the routes on the territory. The ambition is to register Saint-Nazaire as an innovative and surprising destination thanks to its exceptional cultural and natural heritage.
Madly Schenin-King (Panel 2)
Madly Schenin-King was born and raised in Martinique. Holder of a professional Master’s degree «Communication des entreprises et des organisations internationales» - CELSA-Sorbonne, she has been managing the company since 2015 Majorin. Originally conceived as a generalist communication agency; Majorin has developed strong expertise in tourism and territorial marketing. It collaborates with companies, public actors and associations that seek advice or assistance from project owners for their tourism projects. In parallel, Majorin edits VTA Magazine, a specialist magazine on the economy of tourism in the West Indies and French Guiana, and organizes the fair for seasonal renters and tourist accommodation providers in Martinique and Guadeloupe.
Frantz Steinbach (Panel 2)
Since 2006, Frantz Steinbach has been involved in 17 structures and projects in Europe, focusing on cultural entrepreneurship, creation, production and dissemination of cultural content. He was appointed in 2015 by the Minister of Foreign Affairs and the Secretary of State for Tourism to co-frame the roadmap on "the nocturnal tourist attractiveness of France', and has been working on its establishment in the national territory ever since.
Albine Villeger (Workshop 1)
Albine Villeger graduated in European and Public Law, then in a Master’s degree in Administration, Economics and Management, and worked as a journalist while being elected a rural politician. In charge of economic development and editorial communication in an elected office, she carries out academic research on the economic attractiveness and competitive identity of the territories, and becomes responsible for territorial marketing (Agglo Evry), then head of brand Everything starts in Finistère.