On the occasion of the Cannes Film Festival, the Minister of Culture Rima Abdul Malak and the Secretary General for Investment, in charge of France 2030, Bruno Bonnell, presented the winners of the call for projects «La grande fabrique de l'image» of France 2030: 175 applications, 68 projects selected including 5 in Hauts-de-France.
As part of the major investment plan for the future "France 2030", the call for projects "La grande fabrique de l'image" of the "France 2030" plan, with a budget of 350 million euros, intends to accompany the vital forces of the sector to overcome a change of scale in favour of French creation, and make France a leader in filming and digital production.
The economic and industrial stakes here meet the desire to defend the model of independence, diversity, freedom of creation and cultural sovereignty.
By modernizing and amplifying the country’s production apparatus, the Grande Fabrique de l'image has the ambition to make France a leader in filming, in the production of films, series and video games, in post-production (special effects in particular) and training in film and audiovisual professions.
The “La grande fabrique de l’image” call for projects has selected 68 projects:
- 11 shooting studios, including 1 in the Hauts-de-France region
- 12 animation studios, including 2 in the region
- 6 video game studio
- 5 special effects studios and post-production
- 34 training organizations, including 2 in Hauts-de-France
1 film studio labeled in Hauts-de-France
In terms of filming studios, the 11 labelled projects allow a real industrial leap and have the effect of doubling the surface of France’s film sets, and almost quadrupling the surface of backlots (exterior decorations).
This leap – if all the projects are completed – would put France at the top of continental Europe, and just behind the United Kingdom.
Broadway Filming Studio, Tourcoing (59)
The Union studios, resulting from the industrial conversion of a century-old wasteland in Tourcoing, will include film sets (4000m²) and workshops, a digital studio, and an auditorium. The project completes an ecosystem that brings together all the image professions, training schools of international dimension, as well as internationally renowned Festivals such as Series Mania.
Did you know that?
Referring to the film by Christopher Nolan, we speak of the “Dunkirk effect” to evoke the economic and media repercussions, the rapid increase in visibility and awareness, as well as the development of cinema.tourism of a place or region brought to the screen by a film or a series.
Indeed, 28% of visitors to Dunkirk say that the film played a role in choosing their destination.
2 certified digital production studios in Hauts-de-France
In terms of digital production studios, the 23 labelled projects reinforce pre-existing territorial clusters, notably in Ile-de-France, Occitanie around Montpellier, Auvergne-Rhône-Alpes around Annecy and Valence and in the North around Lille/Tourcoing.
These projects include, in line with the expectations of France 2030, a strong dimension of innovation and allow to address with ambition the challenges of artificial intelligence technologies or real time that will be one of the keys to forge the champions of the coming years.
Kazoo Animation Studio, Tourcoing (59)
The recent Kazoo Animation studio in Tourcoing is planning to create a 3D series and feature film production studio.
Animation studio of Cybergroup Studios, Roubaix (59)
As for the animation studios that will be equipped with ministerial support, Cybergroup Studios, a French company producing series and animation films for children, is carrying out the 5-year sustainable development project of a real-time animation studio in Roubaix.
2 film training projects supported in the region
In terms of training, the 34 certified projects (18 in the film and audiovisual fields and 16 in the digital fields) directly support the industrial sector by establishing itself in areas where these sectors are growing rapidly and by strengthening links with production structures. They contribute to the global ambitions of France 2030 to train a million graduates in the professions of the future.
The projects selected will have a particularly strong impact on the subject of social openness essential to the renewal of talent in the sector, both by largely supporting projects of associations often offering free and/or accessible training without qualification.
In Hauts-de-France, two training projects are certified:
Filming training at Polytechnique Hauts-de-France, Arenberg (62)
The Talented Broadcaster’s Academy project links the Arenberg Creative Mine High Value Technology Studios to a Grande École des Métiers.
Training shooting Series Mania, in Lille (59)
Series Mania Institute, the first French school dedicated to series and located in Lille, entirely dedicated to training in series professions, wants to become a European leader in series training.